copeland's work

SVS Group

Corporate branding for a innovative veterinarian company and its product lines.

BC Ferries

The hard part of designing for these onboard food promotions is to not end up starving afterwards.

BC Ferries' Graphic Standards

Copeland was tasked in standardizing all company touchpoints.

The Rosenthal Clinic

One of the Island’s most reputable clinics gets a facelift.
New website receiving 10-15% increase in traffic.

Vancouver Island Brewery

Islander Lager re-branding.
New cans and bottles became available May 2010.

Columbia Fuels

Fall Fuel campaign.
11% redemption on Direct Mail sent to current customers.

McCall's

New reception room print campaign.
“My wife even noticed these!” David McCall

Tourism Victoria

Summer promotion.
Victoria goes viral; top news story in national Marketing Daily.

Island Collateral

Summer campaign.
Seasoned video gamers get another crack at vintage villains.

Salmon Beach

Summer sell-off campaign
Generated 500+ quality leads in a rapidly cooling 2008 market

BC Ferries

Summer CoastSaver campaign
Current results: 10-12% lift in reservations

Veneto Dining

Restaurant launch collateral including logos, website and menus
Hotel Rialto’s newest restaurant gets a startling look

Times Colonist

Watercooler Campaign
Contest surpassed their entry targets by 200%

Vancouver Island Brewery

Summer radio campaign
If you’re not from the Island, you may not get these

Island Hearing

National awareness campaign
Lead to a 15% lift in sales nationwide

Times Colonist

150^thAnniversary multi-media campaign
76% readership at the end of the year

Edoc

Branding campaign
Created a sales pipeline a year long

Great Canadian Casino

Campaign to retain customers during renos
Thousands upon thousands of entries received

Copeland Self Promotion

It's not really about us, well apart from these of course

BC Ferries

Summer campaign